7 Profound Habits of the World’s Billionaires

There are usually misconceptions about the habits of rich people. You may have heard some of these misconceptions from certain motivational speakers. I remember hearing one say "if you sleep…

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How To Name A Business

Working with clients over time have made us realize that one of the most difficult but very important aspects of starting a business is choosing a business name. Business name…

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How To Start A Business

There are various reasons why people start businesses. Before we see how one could start a business, let's look at these reasons. PassionSurvivalSolving problems Passion Some people just have a…

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Freelancers vs Business Owners

Have you been wondering the difference between freelancers and business owners? We decided to discuss it on this edition of brand series. Find out here.

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How To Create Landing page That Converts

Every business needs customers or clients. Without this, it will crumble. No man builds a showroom without an expectation to entertain spectators and convert them to buyers. A landing page…

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The Basics of Sales Funnel

Understanding what Sales Funnel is and taking full advantage of it can greatly improve your brand, increase your sales and help you build quality relationship with your customers. This will always result to brand loyalty. Want to learn more? Check it out!

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The Fall Of Kodak And The Lessons

From grace to grass may not be such a bad title for any book or movie that should be produced to tell the story of Kodak from 1888 to 2012. The story of The Eastman Kodak Company is one that every business and start-ups must know and be able to tell at their fingertips.

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OPINION: What Is The Future Of Africa In Technology?

Africa is a continent that is rich with mineral resources, very talented young population and the best weather conditions anywhere else in the world. But these beautiful features of Africa…

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How To Build An Irresistible Brand

Sometimes, people get confused on the subject of branding because of the ambiguous use of words and terms. In this article, we used everyday experiences and practical approach to show us how we can be able to build an irresistible brand. At the end of this article, we will be able to: 1. Define Branding 2. Know the basic rules of branding 3. Understand Branding Strategies 4. Take practical steps to build a better brand.

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